Of all the visitors to your golf club, which type of customer do you feel should be offered the most favourable package?
The answer we get from the majority of golf clubs is “fellow golf club members, those who invest in the fabric of the game” and this is one of the main reasons behind the introduction of the Scottish Golf Membership Card…
Scottish Golf have launched its Membership Card programme in 2014, an exciting initiative to support clubs in the retention and recruitment of members. The key objective of the new Card is to add value to being a member of a golf club in Scotland, by delivering a range of attractive benefits to your members, from preferential green fee rates to exclusive offers from our partner brands.
Our aim is to provide a ‘better deal’ for golf club members who invest in the fabric of the game and promote a sense of belonging to the ‘Scottish Golf Family’. Longer term, our aim for the Scottish Golf Membership Card to offer a high level of added value that encourages more golfers to join a club and have a strong advantage over other discount golf schemes.
The Scottish Golf Membership Card is sponsored by SSE Scottish Hydro as part of their fantastic support of grass roots golf in Scotland, whose investment has allowed us to produce a card for every member of a golf club affiliated to Scottish Golf. We have also worked closely with the Golf Union of Ireland and based the Membership Card on the very successful Card programme which has been running in Ireland over the past few years and been well received both clubs and members.
This section of the website provides information for clubs on the distribution of Cards to your members, FAQs for clubs and members and advice on how to maximise the Card and its benefits at your club.